DIN everywhere

The original DIN-Schrift and, above all, its cool sister, FF Din by Albert-Din Pool, is everywhere these days, not just in Germany, where it is still the official alphabet for roads and the Autobahn.

The people who run the DIN-Bistro in Berlin obviously tried to exploit the popularity of this typeface for their own purposes. Unfortunately without any typographic knowledge whatsoever. The sign above their shop is set in the infamous system font that has spread like the plague and ought to be treated as such.


bistro_din

3 comments

  1. Well, I think it’s still better than seeing all-kind-of-distorted Arial everywhere around the city, like we do in Romania. Even bulgarians are ahead of us, using Futura as much as they can (we often consider them our direct competitors in becoming more “european”, since our north-western neighbours, the hungarians, are way ahead of us).

    Best regards.
    iancu

  2. That is the stink of Arial. Imagine a patient with acute tooth ache going to a hospital. Since the dentist is at the third floor and the lift is out of order, he decides to go to the first door in the ground floor. voila! he meets a psychiatrist……
    arial is like that, since some people are unaware of typefaces that show p only if you scroll down (not only on the system menu, but on font selling sites also!!), they settle into the stinking shit of Arial font.
    Arial is everywhere…….a classic trademark of unprofessional designers all over the globe.

    regards
    sreekumar

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